Senior Content & Social Marketing Manager

We are seeking a world-class marketer and team leader to own creation and execution of all aspects of our content and social marketing.

From concepting the earliest creative ideas, to building a high performance content and social marketing team, you’ll be making something truly great with a meaningful impact for thousands of people -- all while doing the best work of your career.

An exceptionally exciting and rewarding opportunity in Fashion Tech - this is the chance to help build the next iconic global brand, and be a foundational member of the team that has created the first meaningful eyewear innovation in hundreds of years.

ABOUT THE ROLE

  • Lead content strategy, calendar and production across social, blogs, website, app content, and CRM
  • Direct the growing and nurturing of the Topology fan base across all social channels
  • Initially be hands-on with writing content and posting through social channels, before recruiting for and handing over to expert resources for future growth
  • Implement tools and processes for monitoring, responding and publishing on social media, before recruiting and handing over to a junior
  • Work with internal design and technical resources for production needs
  • Appoint and manage 3rd party producers, writers, photographers etc. as needed
  • In the medium term, build a high performing marketing team across social, content and CRM
  • Report directly to the Chief Marketing & Growth Officer for close collaboration on high-level strategic goal setting and innovation targets
  • Work in partnership with the growth team to prioritize and brief work with the greatest potential to move the needle for the company
  • Monitor cultural and industry trends, recommending opportunities for Topology to participate
  • Create and continually improve delivery processes, managing flow of work, consistency and changes
  • Play a critical and influential role in the establishment of an exciting, lifestyle brand at the intersection of fashion and technology
  • Spend every day creating content that you will love yourself, and enjoy sharing it with a broad audience
  • Enjoy having the autonomy to experiment with the newest channels and formats as they emerge
  • Do the best work of your career and create a strong portfolio of creative and commercial excellence


ABOUT YOU

  • You have 5+ years experience as a professional marketer for established, respected brands
  • Demonstrable portfolio experience of creating great content and growing a social following
  • Proven track record of hiring and developing great talent in a variety of marketing & creative functions
  • Experience in a startup environment

YOUR CAPABILITIES

  • Writing: You are able to create good quality long and short form content in reference to a brand style guide and TOV
  • Collaboration: You know how to collaborate with internal and external production partners for creation of high quality creative assets
  • Flexibility: You relish wearing many hats and jumping between projects in a dynamic startup environment
  • Domain expertise: You have encyclopedic knowledge of all content and social channels, with direct experience of creating successful content and engaged communities
  • Taste: You have a good eye and instinct for creating content appropriate to a premium consumer brand


YOUR PERSONALITY

  • You are a passionate advocate for branding and marketing and relish teaching and inspiring other departments that may be new to marketing
  • You have a keen interest in fashion, style and lifestyle content and love following and sharing current trends
  • You love social media, and maybe even already create great content and have a strong following on channels such as Instagram or Pinterest, blogs or vlogs


WHAT YOU'LL ADD TO OUR CULTURE

  • Our product is the first in the eyewear market to truly embrace the diversity within the population today. As such, we are especially interested in embracing candidates from any and every gender, ethnicity, and cultural background
  • You’ll bring your passion for fashion and style to our team of scientists and engineers

Interested? Apply via AngelList.